CMCG Management Expertise

The CMCG management team has many years of China media experience and come from a media buying agency background.

 

- held senior positions in multi-national media agency groups in China.
- also worked on the media vendor side.
- been involved in China media from its formative years in the mid 1990’s
- have China and International experience in Europe and Asia.

 

CMCG team has an in-depth understanding of China media market buying practices, processes and drivers that brings unique value to our Clients.

Alex Abplanalp

Chief Executive Officer

 

14 Years China Media Experience
25 Years In Media ( China, Hong Kong, UK, France ).

 

Formerly CEO of Zenith Media China & COO of Carat China.

 

Based In Shanghai

Lucy Lin

Managing Partner

 

16 Years China Media Experience
2 Years In Hong Kong & Japan

 

Formerly Business Director of Carat China & Marketing Director of Cosmedia.

 

Based In Beijing

Pauline Tsang

Managing Partner

 

7 Years China Media Experience
10 Years In Canada

 

Formerly GM at OMD China; Senior Positions At Carat China & Zenith China

 

Based In Shanghai

Bob Du

TV Analytics Director

 

12 Years China Media Experience

 

Formerly TV Tactical Planning Director at Carat & MPG China

 

Based In Shanghai

 

Judy Wang

Analytics Director

 

15 Years China Media Experience

 

Formerly Media Research Manager Cosmedia, Viacom/ MTV, Zenith Media

 

Based In Beijing